How Big is the E-Reader Market?

by Anand on August 27th, 2009 Share on    

First there was Amazon’s Kindle. Then there are the new ones launched by Sony and Barnes & Nobles. How big can this market grow? Here are some forecasts:

Number of units shipped in 2009 : 22 million
Revenues from e-reader sales : $431 million

Estimated CAGR in sales : 64%
Estimated Growth rate in revenues : 43%

Projected value of e-reader market in 2018 : $9.6 billion

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1 E-Reader Demographics — Tech Crunchies – Internet Statistics and Numbers { 12.05.09 at 4:17 am }

[...] e-book reader market is assumed to be worth $431 million in 2009 riding on the sale of close to 22 million e-readers [...]

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