RSS Feeds Adoption Rate in Different Countries
Have you subscribed to an RSS feed? A recent survey found that the 34% of the respondents had subscribed to at least one RSS feed. This is more than double of the 15% response obtained the previous year. The countries with the highest adoption rate of RSS feeds are:
Russia : 57%
Brazil : 55%
China : 54%
USA : 18.6%
Of the American respondents who said yes to have subscribed to an RSS feed, only 25% follow the feed daily, while 35% read it weekly and 16% do so monthly.
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30 May 08 | Communication | Email Archiving Market
There are two basic divisions on which the email archiving market is studied : The on-premise and the hosted email archiving solutions. In 2007, the combined revenues from both these markets was estimated to be $1.7 billion. This is expected to exponentially rise to $6.6 billion by 2012.
23 Mar 08 | Communication | 2008 North American Web Conferencing Company of the Year
Frost and Sullivan has announced that Citrix Online is the 2008 North American Web Conferencing company of the year. The Frost & Sullivan award recognized Citrix Online’s competitive strategy, customer satisfaction, and leadership, as well as outstanding management and consistent growth within a particular Frost & Sullivan Industry Research Group (IRG)
24 Jan 08 | Communication | Most Requested Mobile Service
If speed and quality weren’t an issue, Email is the most requested mobile service according to a new study. The different preferences were
1. Email 33%
2. Social Networking 25%
3. Access Local information 20%
4. Travel Planning 13%
5. Online Shopping 9%
Does Email Marketing Give Sufficient Returns
If the trend on companies spending more and more on Email marketing is to be studied, the return-on-investment on such campaign looks encouraging.
Marketers willing to spend the same budget on Email marketing as last year : 25 percent
Marketers increasing spending by a few percent : 22 percent
Marketers increasing budget by 1.5 times : 10 percent
Marketers doubling the budget : 7 percent
Marketers more than doubling the budget : 10 percent
Marketers spending less than the budget on last year : 4 percent
Spending on Email Marketing
Email marketing is estimated to have reached $1.2 billion through 2007. This amount is projected to reach $2.1 billion by 2012.
Highest Perpetration of Spam
October 2007 marked the highest perpetration of spam emails. According to Commtouch, the Global Spam levels during this month reached an astounding 96 percent of all emails.
Gmail Vs. Yahoo Mail Vs. Hotmail Vs. AOL
Popularity of each of these mail accounts:
Hotmail : 47 million unique visitors (April)
AOL : 42.3 million unique visitors (April)
Gmail : 90 million (approx. projected for November 2007)
Yahoo mail : 250 million (approx. projected for November 2007)
Growth rate of Gmail is 53.6% compared to Yahoo (3.21%) and Google is projected to overtake Yahoo by 2010.
Are ecards still popular?
They are indeed gaining lot of popularity this festive season. Users at Hallmark send 300 million ecards every year. American Greetings had a 10 percent increase in traffic this year.
Users who visitied ecards websites in November 2006 : 39.3 million
Users who visited ecards websites in November 2007 : 39.7 million
What does Mozilla do apart from Firefox?
You had always thought about it right? Well, till now, Mozilla owned two things:
Firefox - browser
Thunderbird - email
Now, they are also adding a new web service called Weave. Weave is a way for users to store their username, passwords, bookmarks and preferences to invoke it in case their hard drive fails or the user is on a guest machine.