I must admit that this statistic caught me by surprise. The percent of Internet users in UK looks pretty lower than one would have assumed. First let us look at how the internet users in the UK are distributed across the different age groups
The study was conducted by Nielsen. One possible reason why the percentages appear low is because the study was conducted for one particular month – September. Another study conducted on the frequency of internet usage shows that a lot many of the internet users access the internet at an interval higher than 30 days, and it is probably why the internet penetration gathered inside a single month looks pretty low.