The advertising market post recession is yet to bounce back and the CAGR in traditional advertising is expected to fall by 1.2% between 2009 and 2014. However, the growth in online media were ROI is better measured and targeting is more accurate, the growth is expected to prevail and a CAGR of 19.2% is expected in the same five year period.
Here is the value of the two segments as measured by BIA/Kesley
2009 : $115.0 billion
2014 : $108.2 billion
2009 : $15.2 billion
2014 : $36.7 billion