Time Spent on Online Ads by Ad Format

An ad click measures how effective your preselling was. But, an interaction with your ad or how much time the viewer remains engaged on your ad measures the success of the investment. Here are the top five rich media ad formats that seem to be where internet users spend the maximum time on:

1. Floating ads
2. Push Down banner
3. Floating expandable
4. Expandable banner
5. Polite banner