Website Clickthrough By Search Engine Results Page

Companies spend thousands of dollars in trying to get their websites up on the first page of search engine results. A recent study by iCrossing underlines the need for the same. The report claims that hardly 2.5% of website traffic comes from Page 2 of search engine results. Here are some interesting stats

Google
Page 1 : 95.8%
Page 2 : 2.5%
Others : 1.7%

Yahoo
Page 1 : 95.2%
Page 2 : 2.8%
Others : 1.9%

Bing
Page 1 : 95.0%
Page 2 : 3.4%
Page 3 : 1.6%