How much do real estates advertise online?
Percentage Ad budget spent online (2007) 17%
Percent Satisfied with advertising options 40%
Percent confident about choosing the right option 5%
Percent Unsure about advertising through blogging and social networking 67%
Percentage Ad budget spent on local search 7%
Percentage that feel print ads are more effective 14%
Percent respondents who take decision of ad-formats themselves 70%
Total respondents: 431 agents and brokers
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