Most Popular Social Network in France
More than half of the French Internet audience (54%) had visited a social network in the last two months. And the leader of the social network pack is neither MySpace nor Facebook! Here is the list of the top social networks in France:
1. Skyrock network
2. Facebook
3. MySpace
4. Tromibi.com
5. Hi5
6. Flickr
7. Netlog.com
8. Lexode.com
9. Badoo.com
10. Viadeo
19 Jun 08 | Social Media | UK Spend on Social Network Marketing
There are over 11 million Britons on the online social networks today. This has surely not missed the eye of the advertisers who are now finding a great medium to advertise in social networks. The marketing spend has thus been increasing. Here are the projections:
2007 : £65 million
2008 : £115 million
2009 : £175 million
2010 : £225 million
2011 : £260 million
2012 : £285 million
31 May 08 | Social Media | Social Networks Year-on-Year Traffic Growth Rate
As Facebook grows in user base, their year on year growth rate has started to stabilize. It is just over half of the YOY growth last April (98%). The month-on-month traffic fell 10% this April. Here is the YOY growth rate of top social networks for April 2008:
MySpace : 3%
Facebook : 56%
Classmates : 12%
LinkedIn : 361%
Windows Live Spaces : -6%
AOL Hometown : -25%
Reunion : 20%
Club Penguin : -7%
BuzzNet : 104%
Imeem : 92%
21 May 08 | Social Media | Market Share of YouTube
YouTube we know is the most popular video sharing site on the internet. It accounts for 96 percent of all videos watched from Google sites. The market share of each of the Internet companies in the Online Video industry:
Google sites : 35.4%
Fox Interactive Media : 5.8%
Yahoo sites : 2.9%
Microsoft sites : 2.9%
Viacom Digital : 2.2%
Time Warner : 1.3%
Disney Online : 1.3%
AOL LLC : 1.1%
ABC.com : 1%
Comcast Corp : 0.9%
11 May 08 | Social Media | Most Popular Online Communities in US
A large percentage of internet users in USA contribute to online communities. Here is a list of the most popular categories on which the Americans love to talk online (as a percent of the number of respondents)
1. Hobby Oriented : 48%
2. Social - 41%
3. Professional - 33%
4. Relationship - 12%
5. Politics - 11%
6. Spiritual - 8%
09 May 08 | Social Media | Online Social Networks Advertisement Spending in US
MySpace and Facebook have been the dominant destinations for advertisers looking for promote their products on American social networks. The spendings in 2007 have been thus:
MySpace : $510 million
Facebook : $145 million
Niche Social Networks : $75 million
Portal based Social Networks : $190 million
The total spending was close to $920 million
07 May 08 | Social Media | Social Networks Uptime for First Quarter 2008
Here is the total uptime (in percent terms) experienced by the popular social networks for the period Jan 1 2008 to April 30 2008:
Twitter : 98.72%
Reunion : 99.35%
Pownce : 99.44%
Bebo : 99.51%
Hi5 : 99.55%
Live Spaces : 99.67%
LinkedIn : 99.74%
Friendster : 99.76%
Last.fm : 99.79%
Orkut : 99.90%
Facebook : 99.91%
Classmates : 99.92%
MySpace : 99.96%
07 May 08 | Social Media | Social Networks With the Most Downtime
Some Social Networks have serious downtime periods during which users are not able to access the website. The Social network with the most downtime during the past month was BlackPlanet.com. Here is the list of social networks with their downtime hours:
BlackPlanet : 20.2 hours
Reunion : 12.2 hours
Ning : 7.2 hours
Twitter : 5.8 hours
Hi5 : 2.9 hours
Flixster : 0.7 hours
LinkedIn : 0.7 hours
Orkut : 0.7 hours
Most of the other popular social networks had zero downtime during the same period.
02 May 08 | Social Media | Social Networks Usage Amongst Children and Young Adults
Social networks are seemingly becoming a hit even amongst tweens and teens. Apparently girls have taken to social networking much more than boys.
BOYS:
2006 - 8% among 10-12 years | 38% among 13-15 years
2007 - 17% among 10-12 years | 46% among 13-15 years
GIRLS:
2006 - 11% among 10-12 years | 57% among 13-15 years
2007 - 27% among 10-12 years | 54% among 13-15 years
01 May 08 | Social Media | How Many User-Generated-Content Creators?
If you have used Orkut, MySpace, Facebook or blog or edit Wikipedia, then you are contributing to the User Generated Content on the internet. So, how many people like you are out there? For USA,
2007 : 77 million
2008 : 83 million
2009 : 89 million
2010 : 96 million
2011 : 102 million
2012 : 108 million
17 Apr 08 | Social Media |