Online Buyer Penetration in Europe
The top European countries with high online buyer penetration are
Denmark - 55%
Holland - 55%
Sweden - 53%
UK - 53%
Germany - 52%
Finland - 48%
France - 35%
How Many Internet Users In All?
There were totally 1319 million Internet users by the end of 2007. Compare this with the number of users at the end of 2000 - 361 million users. That is a growth of 265.6% every year. The continents with most users are
Asia - 510 million
Europe - 348 million
And the continent with the highest internet penetration levels is North America with a penetration level of 71.1%
Internet Penetration and Growth in UK
Over 60 percent of the English population logged onto the Internet in 2007. This percentage is steadily increasing over the years. In 2007, an average of 37 million people logged online every month. The projection of the percent population that shall go online shows
2007 - 60.5%
2008 - 62.6%
2009 - 64.5%
2010 - 66.2%
2011 - 67.8%
2012 - 69.5%
How Many Websites Totally On the Worldwide Web?
The website growth started to pick up from 1995. In April 2000, there were around 15.6 million sites. By January 2008, this number has grown to 155.5 milion. In the last one month alone, the web grew by 354,000 sites.
The top 5 developers are:
1. Apache
2. Microsoft
3. Google
4. Lighttpd
5. Sun
What Does Your Kid Do Online?
A recent study shows that the gap between what the children do online and what their parents get to know is widening. A few excerpts from the study are
- 30% of children between 9 and 18 years delete the search history from their browsers to protect privacy
- 73% of children give their personal information online, but only 4% of their parents think their children do so
- 36% of children have gone ahead and personally met a person they befriended online. But only 9% of their parents know about this
How does Free Online Radio Last.FM Work?
Last.FM from CBS is supported by advertising. The service has access to over 3.5 million songs from four major labels and open to other independent labels also.
The user may simply select the song and listen to it while the ad is on the screen. However, he may not listen to a particular song more than 3 times.
Illegal Online Movie Downloads from College Campuses
A 2005 study by Motion Picture Association of America found that illegal downloading of movies online was an astounding 44 percent. Students from college campuses constitute 3 percent of the total market.
However, MPAA has corrected that the number was overstated by 300 percent. The actual figure stands at 15 percent.
Is Localization of Website Content Good?
Average number of languages for the top 10 global brands : 30
Only 37% of American websites do not provide content in other major languages
Websites that provide content customized to a local population are found to fare better in a global market.
Women’s Best Friend in Medical Advice
Internet is seemingly a better place for women to seek health information than even family and friends. The percent of respondents seeking health information from different sources are:
1. Medical Professionals 82%
2. Internet 60%
3. Friends and Family 51%
Internet Penetration in USA
Around a quarter of the American population still do not have access to internet.
Broadband at home : 55 percent
Dial up at home : 13 percent
Broadband at work : 9 percent
No access : 24 percent

20 Feb 08 |