What’s most popular at Amazon this season?

62.5 items were ordered on Amazon every second on December 10. The best sellers at Amazon from November 15 to December 19 are

Toys : Jakks EyeClops Bionic Eye, IlluStory Make Your Own Story Kit and Spinmaster Air Hogs Havoc Heli

Videogames : Nintendo Wii, “Super Mario Galaxy” and “Call of Duty 4.”

DVD : “Harry Potter and the Order of the Phoenix,” “Planet Earth: The Complete BBC Series” and “Pirates of the Caribbean: At World’s End.”

Books : “Eat, Pray, Love” by Elizabeth Gilbert, “The Dangerous Book for Boys” by Conn Iggulden and Hal Iggulden and “I Am America (And So Can You)” by Stephen Colbert

Music : “Noel” by Josh Groban, “Raising Sand” by Robert Plant and Alison Krauss and “As I Am” by Alicia Keys

Consumer Electronics : Garmin GPS, Canon PowerShot digital Elph cameras and Samsung LCD HDTVs.

PC : Apple MacBook, Nokia Internet Tablet PC and HP Pavilion Entertainment Notebook PC.

Home Improvement : Black & Decker auto wrench, Black & Decker Gecko grip level and Leatherman Micra multitool

Watches : Timex heart rate monitor watch, LEGO Kids’ Star Wars Darth Vader watch and Skagen women’s Silver Dial mesh bracelet watch

Web Customers most satisfied with Retail Firms

Retail firms topped the rankings for customer respect index, measured to see the customer service levels on the web. Overstock.com was ranked Number 1. Now why retail?

83% of customers feel they received a helpful response for their inquiries (Industry average : 60%)
65% of email inquiries were responded within a day (Industry average : 57%)
21% felt the Online Chat service was a nice option (Industry average : 12%)

Revenue loss from Phishing - 2007

That’s a mammoth $3.2 Billion!!

Number of victims in 2007 : 3.6 million
Average loss per incident : $886
Most spoofed portals : Paypal and eBay

Do green policies pay for online retailers?

Probably it does. More than 25 percent of European online shoppers decided to purchase after looking at the retailer’s green policies or were willing to pay a higher price for green products.

Most green consumers : Danish and Dutch
Least green consumers: English and German

The Danes were three times more attentive to green products than the English.

Size of the Local Online Advertising market

The market for local online ads seem to be erupting again.

Estimated worth of market by end of 2008 : $13 Billion
Growth from 2007 : 50 percent

What’s feeding the growth?

Search
Directories
Inexpensive Video

How much is spent on the Holiday season?

More than 18 percent from what was spent a year ago. Since November 1, the holiday spending on purchasing online has reached $18 billion. The day with the highest spending so far has been December 6 with a spending of $803 million.

Online spending on Thanksgiving day : $270 million
Online spending on Black Friday : $530 million

What to buy for the holiday season?

Buy videogames this Christmas!! A Comscore study shows that Videogames and consoles have had an 145% increase in sales compared to the holiday season till date last year. Furniture appliances have grown 45% and sports equipments have grown by 30%. Toys, Consumer electronics and Books/Magazines have grown by 17 percent each.

Money spent online on holiday season purchase till date : $14 billion
Highest single day spending online : November 26 ($733 million)