BRIC Mobile Ad Spending Forecast

The BRIC regions of Brazil, Russia, India and China are among the fastest growing regions in the telecommunication sector. While cell phone penetration in the region has been a tremendous success, revenues from mobile advertising is still in its infancy and is not expected to reach great levels in the next few years. Here are the projected mobile ad spending for the next few years

Brazil
2009 : $6.1 million
2010 : $11.8 million
2011 : $23.8 million
2012 : $40.9 million

Russia
2009 : $4.8 million
2010 : $6.4 million
2011 : $12.1 million
2012 : $22.4 million

India
2009 : $20.8 million
2010 : $35.4 million
2011 : $56.5 million
2012 : $85.4 million

China
2009 : $101.0 million
2010 : $223.2 million
2011 : $448.7 million
2012 : $699.9 million

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